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During the Q4 2025 earnings call on February 9, 2026, CEO Hayden Brown stated that revenue growth was “2.4%” and adjusted EBITDA margin was “29%” for the full year, and guided for “6%-8% revenue growth” in 2026. Within weeks, the Company cut its Q2 2026 guidance and revised revenue expectations downward.
On the same call, management stated the Company “embedded more AI functionality in the Marketplace” and estimated these “improvements contributed $100 million in incremental GSV in 2025” and “GSV from AI-related work surpassed $300 million on an annualized basis in Q4, up more than 50% from the prior year.” When Q1 2026 results revealed the gap between prior statements and actual performance, UPWK shares fell 19%.